Web 'n Retail's 

CASE STUDY

“Gale [sic..Web 'n Retail] uses her old school approach to new school technology and language. Web 'n Retail offers a number of must have services for any artist, Indie or label. The company has grit, and gets results”

                                                                                                    – Joey Alkes, Vast Image Management

Campaign Option #1

CAMPAIGN TRACK STATS

Brian McShea And The Sidemen-We Don't Wanna Hear About It

Artist: Brian McShea and The Sidemen

Track: "We Don't Wanna Hear About It" 

Genre: Rock, Soul

Length of Campaign:  12 weeks

Campaign Selected: 200,000 Followers

Exposure to # Of Followers: 337,433

FIRST 6 WEEKS (INITIAL PLAYLIST PLACEMENT PERIOD)

# Of Playlists Added: 86

% Increase in Spotify Streams:  1,140,000%

% Increase in Spotify Listeners:  650,000%

% Increase in Spotify Saves: 17,700%
% Increase in Spotify Followers: 467%

% Increase in Spotify Playlists: 8,600%

LAST 6 WEEKS (POST-PLACEMENT SUPPLEMENT PERIOD)

# Of Playlists Added:  103 (+17 during this period)
% Increase in Spotify Streams:  1,470,000%

% Increase in Spotify Listeners:  71,000%

% Increase in Spotify Saves: 177%
% Increase in Spotify Followers: 533%

% Increase in Spotify Playlists: 10,300%

SPOTIFY TRACK:                      FIRST 6 WEEKS (INITIAL PLAYLIST PLACEMENT PERIOD)      

"We Don't Wanna Hear About It”                         Start Date            End Date        +/- Since Start Date     % Increase Since Start Date

Total Monthly Listeners                                                 0                          6,500           + 6,500                                   + 650,000%

Total Streams                                                                    0                          11,400        + 11,400                                 + 1,140,000%

Total Saves                                                                         0                          177              + 177                                       + 17,700%

Total Followers                                                                 6                          34                 + 28                                         + 467%

Total Playlists Added                                                      0                          86                 + 86                                         + 8,600

SPOTIFY TRACK:                      LAST 6 WEEKS (POST-PLACEMENT SUPPLEMENTS PERIOD)

"We Don't Wanna Hear About It”                        Start Date            6 Weeks After        +/- Since Start Date     % Increase Since Start Date

Total Monthly Listeners                                                 0                           7,100                  + 7,100                                     + 71,000%

Total Streams                                                                    0                           14,700                + 14,700                                  + 1,470,000%

Total Saves                                                                         0                           195                      + 195                                        + 19,500%

Total Followers                                                                 6                            38                        + 32                                          + 533%

Total Playlists Added                                                      0                            103                      + 103                                       + 10,300

735 Followers
735 Followers
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2,292 Followers
2,292 Followers
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303 Followers
303 Followers
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2 Playists
2 Playists

59,362 & 57,903 Followers

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35,240 followers
35,240 followers
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2 Playlists
2 Playlists

13,438 & 19,393 Followers

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24,651 Followers
24,651 Followers
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229 Followers
229 Followers
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144 Followers
144 Followers
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3,717 Followers
3,717 Followers
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30,610 Followers
30,610 Followers
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56,932 Followers
56,932 Followers
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2 Playlists
2 Playlists

29,035 & 19,383 Followers

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125 Followers
125 Followers
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112 Followers
112 Followers
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1,522 followers
1,522 followers
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1,673 Followers
1,673 Followers
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