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Rock 'n Retail Music Marketing celebrated its 20 year anniversary in 2011, having marketed over 250 music releases, books and other physical entertainment products at retail. Rock 'n Retail provides clients with muscle by exploiting all opportunities in the retail market as well as methods to drive traffic to buy a given product. This includes: Sales, Marketing, Promotions and PR. These services break down further into setting up in-stores, other events, retail buyer eblasts, media buying, traditional PR, premiums, displays, digital display exposure, tracking consumers and more. Rock 'n Retail has an Industry wide reputation as a creative company that delivers over and above their promise, on time, on budget and with a continually impressive ROI.
ROCK 'n RETAIL, LLC
(Traditional Music Marketing & PR)
Web 'n Retail is the online music marketing and social media marketing division of Rock 'n Retail. A pioneer in viral music marketing, in 1994 Web 'n Retail (a.k.a. Web and Retail) launched the second CD store ever online, coupled with their music reality show "Rock the Strip". The site was hosted by Nina Blackwood (MTV) and was the first Billboard chart reporter ever, for online sales. Web 'n Retail mirrors the strength and programs that Rock 'n Retail built for traditional retail to drive traffic to retail but specifically in the virtual world. The division's services include: viral PR, social media marketing, top 10 product list campaigns, mobile app marketing, music marketing, eblasts and SEO. Web 'n Retail has been responsible for over 100 music marketing and social media marketing campaigns for events, breweries, wineries, record labels, independent artists, DVDs, mobile Apps, websites, clothing lines, motivational speakers and more.
WEB 'n RETAIL
(Online Music Marketing & PR)
President of Rock 'n Retail, LLC andWeb 'n Retail, Gale Rosenberg, has been a regular guest lecturer and coach since 2009 at both UCLA Extension and Loyola Marymount University. She lectures on Online Music Marketing and Social Media Marketing to Business Students.