Web 'n Retail's 

CASE STUDY

“Gale [sic..Web 'n Retail] uses her old school approach to new school technology and language. Web 'n Retail offers a number of must have services for any artist, Indie or label. The company has grit, and gets results”

                                                                                                    – Joey Alkes, Vast Image Management

Campaign Option #1

CAMPAIGN TRACK STATS

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Artist: Asher Knight

Track: "StepBack" 

Genre: Pop

Length of Campaign:  12 weeks

Campaign Selected: 1,000,000 Followers

Exposure to # Of Followers: 2,434,644

FIRST 6 WEEKS (INITIAL PLAYLIST PLACEMENT PERIOD)

# Of Playlists Added: 21

% Increase in Spotify Streams:  37%

% Increase in Spotify Listeners:  730%

% Increase in Spotify Saves: 154%
% Increase in Spotify Followers: 0.28%

% Increase in Spotify Playlists: 2,100%

LAST 6 WEEKS (POST-PLACEMENT SUPPLEMENT PERIOD)

# Of Playlists Added:  139 (+118 during this period)
% Increase in Spotify Streams:  69%

% Increase in Spotify Listeners:  834%

% Increase in Spotify Saves: 208%
% Increase in Spotify Followers: 5.74%

% Increase in Spotify Playlists: 13,900%

SPOTIFY TRACK:                      FIRST 6 WEEKS (INITIAL PLAYLIST PLACEMENT PERIOD)      

"Step Back”                                                               Start Date            End Date        +/- Since Start Date     % Increase Since Start Date

Total Monthly Listeners                                                 23,537             195,333       + 171,796                                 + 730%

Total Streams                                                                    201,444           276,373      + 74,929                                    + 37%

Total Saves                                                                         2,169                5,507           + 3,338                                      + 154%

Total Followers                                                                 10,782              10,812         + 30                                            + 0.28%

Total Playlists Added                                                      0                         21                 + 21                                            + 2,100%

SPOTIFY TRACK:                      LAST 6 WEEKS (POST-PLACEMENT SUPPLEMENTS PERIOD)

"Step Back”                                                               Start Date            6 Weeks After        +/- Since Start Date     % Increase Since Start Date

Total Monthly Listeners                                                 23,537                219,782             + 196,245                                   + 834%

Total Streams                                                                    201,444              341,365             + 139,921                                   + 69%

Total Saves                                                                         2,169                   5,507                 + 3,338                                        + 208%

Total Followers                                                                 10,782                 11,400               + 618                                           + 5.74%

Total Playlists Added                                                      0                            139                     + 139                                           + 13,900%

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All Rights Reserved

It is the policy of Rock 'n Retail, LLC & Web 'n Retail that our music marketing/social media marketing clients OWN all usernames and passwords of any websites, social media, blogs and/or email addresses that we build on their behalf; as well as having full ownership of any and all creative and/or press releases we create on their behalf.