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Music Marketing & PR
Serving the Needs of The Music Industry for Over 30 Years!
Web 'n Retail's
PLAYLIST PLACEMENT CAMPAIGNS
Campaign Option #1
12 Week Campaigns includes Playlist Placements
TO A GUARANTEED NUMBER OF PLAYLIST FOLLOWERS OR YOUR MONEY BACK*,
PLUS POST-PLACEMENT MARKETING SERVICES
SPOTIFY
CASE STUDIES
"As a tool for developing artists, the results we've seen with Web 'n Retail's Spotify Playlist Placement campaign have significantly increased impressions of our singles, streams, listeners and saves. The fact that they market each single for a full 12 weeks in a variety of different ways on Spotify helps give my budget and my campaigns long legs.”
- Jim Martone/The Suitable Group
100% Real Streams
100% Real Followers
100% Real Playlists
100% Transparent Reporting
OVERVIEW
Web ‘n Retail will present your music to Spotify and Independent Playlist Curators on Spotify; as well as to Independent Collaborative Playlists. Much like traditional radio promotion, we target the curators of playlists that are likely to add your track and have a well defined listening base. Placement on the playlists is just the beginning. You select a package that guarantees 100K, 200K, 300K, 500K or 1 Million Total Playlist Followers. So as not to leave it to chance that your track will "blow up" after your initial placements, we provide a comprehensive 6 week "Post- Supplement" to continue working your track and ensuring its growth, after the initial playlist placement period in the first 6 weeks. Our Post-Placement Supplement has proven to further increase listeners as much as 14,616% and streams increase as high as an additional 10,169%.
CAMPAIGN PARAMETERS
- Initial Approval of Track(s) Within 2 Weeks
- All Campaigns Run 12 Weeks
- Guaranteed to Meet Campaign Parameters (Number of Followers Across Multiple Playlists) or Pro-Rated Refund Will Be Issued*
First 6 Weeks (Initial Playlist Placement Period)
- Initial Placements on Playlists Whose Followers Total the Number of Followers You Ordered
- Playlists keep track active for a MINIMUM of 8 weeks, but many stay active much longer or indefinitely
- Manage Your Presence on Spotify (Tour Dates, Videos, Bio Enhancement, "Artist Picks", etc.)
Second 6 Weeks (Post-Placement Supplement period)
- FYC eBlasts Sent 2x to 50+ Spotify Curators and 100-200 Indie Curators
- 36 Additional Placements on Collaborative Playlists
- 36 Manual Submissions to Indie Curated Playlists
- Keep Your Track Active on Playlists Your Songs Were Added To
- Placements For Social Media Outreach To Web 'n Retail's 10,000 Followers-Fans-Etc.
Reports for Clients
Access to Real-Time Adds/Follower Numbers
+ Weekly Playlist Adds Reports
+ Monthly Detailed Written Reports With Stat Comparisons & Analysis
PRICES
Guaranteed Placements For One Track. All Campaigns Last for 12 Weeks.
PACKAGE OPTIONS-COMBINED
PLAYLIST FOLLOWERS
100,000
200,000
300,000
500,000
700,000*
1 Million**
TOTAL
PRICE
$1,200
$1,520
$2,060
$3,120
$4,280
$5,800
MONTHLY
PAYMENTS***
2 @ $600
2 @ $760
2 @ $1.030
2 @ $1,560
2 @ $2,140
2 @ $2,900
* 700,000 Package may be split over 2 simultaneous singles for an additional 7%
** 1 Million Package may be spolit over 3 simultaneous singles for an an additional 12%
*** Campaign prices split into 2 monthly payments for stand-alone Spotify campaigns. Monthly prices may be split over 3 payments if other Web 'n Retail services are ordered simultaneously
*OUR GUARANTEE FOR "PLAYLIST FOLLOWERS" CAMPAIGN OPTION #1:
We GUARANTEE to secure placements on playlists that total the number of followers that your individual campaign level states (all combined) . IF WE DO NOT MEET THAT NUMBER, you will be refunded the pro-rated amount for the “missing” listeners no later than 120 days from the official start date of the campaign. For example: You retain us to get your track on playlists totaling 500,000 followers. Should we fall short (which by the way, has happened only once) and only get it on playlists totaling 400,000 followers you will be entitled to a refund for the 100,000 followers we did not deliver. To calculate the refund – divide the total dollar amount of the campaign, by the number of followers you paid for. So, if you paid (for example) $3,500 for 500,000 followers, your cost per follower is $0.007 each. You would be refunded $0.007 x (the missing) 100,000 followers; a total of $700.00.
